Having a digital identity on the internet has become essential today. Creating a website is an effective way to build and strengthen it in your company. However, social networks are also an important factor to take into account, WhatsApp is one of them.
This social network has become one of the main sales and relationship channels between brands and customers. But to guarantee the success of a conversational strategy, it is necessary to know which option to use.
We recommend WhatsApp API, an application programming platform that allows companies to integrate WhatsApp functionality into their own applications and systems. This means that companies can use WhatsApp as a communication channel to interact with their customers in a faster and more effective way.
Even to use FlexiChat it is necessary to have access to the WhatsApp API. This is because FlexiChat uses the WhatsApp API to connect customers with businesses and enable messaging automation.
What are its benefits?
The main one is the verification of the business account, a process that guarantees users that they are interacting with a real and legitimate company. Thanks to it you will be able to:
- Get the verified business label, which helps customers quickly identify the authenticity of the account
- Improve communication with your customers by using a very popular instant messaging channel
- Save time and resources, with the help of FlexiChat you will be able to automate the interaction with your customers
- Increase customer trust in your brand and improve your online reputation
However, a web page offers you advantages that social networks cannot offer you, such as visibility, flexibility and customization capacity.
Creating a website is becoming more and more affordable. You can buy a domain from $10 a year and web hosting for as little as $5 a month.
Here we share 5 simple steps so you can implement yours:
1. Choose a domain name
The domain is the name that identifies your website on the Internet, for example: “mycompany.com”. You should choose a name that is easy to remember and available. You can buy your domain from different domain registrars, such as Namecheap or GoDaddy.
2. Hire a hosting service or web hosting
A hosting service is the space in which your website is hosted on the Internet, making it available to users. You can find different hosting providers, such as Bluehost or HostGator, that offer you different plans according to your needs.
Now, if you are looking to sell your product catalog and you probably have a lot of daily visits, I recommend using SiteGround.
3. Select a platform
There are different website building platforms, such as WordPress, Wix or Squarespace. These platforms allow you to create your website without the need for advanced programming knowledge. Choose one of the templates that you can use as the basis for your website. Choose one that is attractive and suits your style or that of your company.
4. Create the content
Once you’ve chosen your platform, it’s time to add your website content. It includes information about you or your company, your products or services and any other information that you think is relevant to your visitors.
5. Customize your site and public
Add visual elements, such as images, videos, and other elements, to make your website stand out. Once you have finished creating your website, publish your site online so that your visitors can access it.
We recommend you put keywords that help your customers in their searches within the browser about a certain service or product of your business.
By implementing a website and following these 5 simple steps, companies can improve their online presence and offer an attractive and personalized user experience. Furthermore, by having a strong digital identity, companies can take advantage of tools like WhatsApp API and FlexiChat to effectively engage with their customers and strengthen their relationship with them.